# identity.md

## Organization Overview
- **Company Name:** Lundberg Family Farms
- **Mission:** To provide high-quality, Regenerative Organic Certified® rice products, including a diverse range of organic rice varieties, gluten-free snacks, and more, directly from our farm, upholding a legacy of rice obsession since 1937.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded in 1937. Location details forthcoming.
- **Size and Scale:** Offers over 17 organic rice varieties, gluten-free snacks, rice cakes, and microwavable rice products.
- **About Links:** [Our Story](https://www.lundberg.com/pages/our-story)

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Dedicated to regenerative organic farming practices, sustainability, and a long-standing passion for rice cultivation since 1937.

## Operations & Structure
- **Business Model and Operational Approach:** Operates a direct-to-consumer sales model for Regenerative Organic Certified® rice products, emphasizing sustainable and organic agricultural practices.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Affiliated with Regenerative Organic Certified® standards.